Content Calendar
30-day posting plan — 3 posts per week (Tue / Thu / Sat)
Week 1
— Re-AnnounceWe're Back
Founder statement — why 3GRAMS went quiet, what's coming. Raw, not polished.
Hero Product Shot
Your single best piece on a clean dark surface. Moody lighting. No caption selling.
Still Available. Still Limited.
Reshoot or reframe an existing product. Price + count + link in bio.
Week 2
— Establish TasteMacro Texture Shot
Glass detail, engraving, the part people don't notice at first.
Taste Post
Something you're into right now. Connect it to how you think about 3GRAMS.
Bundle Offer
2-3 products together at a slight edge. Limited count.
Week 3
— Build ConversationProcess Post
Photo of prototypes, rejected designs, your screen. What goes into making a 3GRAMS product.
Lifestyle Context Shot
Product in a real setting — on a nightstand, desk, in someone's hand.
DM-to-Enter Raffle
Raffle or early access. Drive DMs and signal the algorithm.
Week 4
— Push & MeasureCarousel — Full Range
4-5 slides of your full range or one product from multiple angles. Carousels get saved.
Direct Ask
Ask the audience what they want. Screenshot the best DM responses for a future story.
Double Down — Best Performer
Repost your best performer from the month with a new angle or caption.